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Product Add-Ons

Everything you need to know about this high-converting product add-on and how to build it in the app.

Lasandra avatar
Written by Lasandra
Updated over a week ago

Product Add-Ons: Boost AOV on Product Pages

We’re excited to introduce a new way to increase your average order value: Product add-on offers!

The Basics:

😏 Offer section is embedded on the product page

🙂 Offer up to 5 add-on products that complement the main product

😀 Clicking “Add to cart” will add BOTH the main product AND the add-on product with one click!

The product add-on offer allows you to show a list of related or complementary products directly on the product page. Shoppers can select multiple add-on products and add them to their cart together with the main product using a single Add to Cart button click.

This is a seamless way to offer more value before the shopper even gets to check out.

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How to enable it:

Product add-on offers require the “Product Page Offers” app block to be enabled (added) so the offer appears on your live product pages.

  1. Go to the In Cart Upsell & Cross-Sell app dashboard

  2. Click the Start Setup button

  3. On the homepage, click Enable for Product page upsell
    (This opens your Shopify theme editor page in a new tab.)

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  1. In the theme editor, click Save in the top-right corner:

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Creating Your Product Add-On Offer

Once the block is enabled (added), follow these steps to create your product add-on offer:

  1. Click the Create Offer button

  2. Select Product add-on from the list of upsell types – this opens the offer builder:

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  3. ​ Choose the add-on products you want to offer (you can select up to five). Click "Add" after you've made your selections.


  4. Give the offer a title – this is required but won’t be shown to shoppers

  5. Customize the offer text to make it more engaging (you can also adjust the button text)

    💡 Optional: Add a discount to the offer. Here’s how you can add a discount to your offer (https://help.incartupsell.com/en/articles/10094173-adding-discounts-to-your-upsells)

    💡 Optional: Add display conditions in the Visibility tab to control when and where the offer appears

  6. Match the appearance of the offer to your store theme in the Appearance tab

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  7. Set the offer status to Publish, then click Save:

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And that’s it! Your product add-on offer is now live and ready to help increase your AOV directly from the product page.

When a customer views a product that meets your display
conditions… BOOM. A high-converting add-on list is right there, ready to go!

Need help with Product Add-On offers?

Email us at [email protected] or click the chat icon in the bottom-right corner of your screen. Our support team is always here to help!

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